Innocent drinks recycling – our precious zone of good fortune!

December 31, 2007 at 11:54 am | Posted in 3834057, California, England, Maidenhead, Palo Alto, Recycling, Tetra Paks, Windsor | Leave a comment

We live on Tetra Pak island, with its enlightened local authority, the Royal Borough of Windsor and Maidenhead, serving our recycling needs pretty well—at least when compared with the surrounding swamps of disadvantaged souls. Here’s the current status, as reported by our local region of this national UK Tetra Pak recycling map:

Windsor and Maidenhead RBWM Tetra Pak recycling 2007

Today, on New Year’s Eve, the boys and I trotted along to our local leisure centre to feed our innocent drinks cartons, and other Tetra Pak containers, into the bristle-mouthed recycling bin . . .

. . . only to find the latter was jam-packed to its brush-lined gills! I had to push the contents down inside as best I could in order to cram our cartons into a tiny gap at the top of the lidded skip. No wonder it was chock-a-block during the Christmas season, if people have to come from far and wide for half a chance to recycle the extra Tetra Paks used in festive celebrations.

The sad thing about all this is that we came from an area of the world where The City of Palo Alto’s Zero Waste Program was in effect, aiming to reduce the amount of waste going to landfills by at least 90%, and now we live in an recycling-underprivileged area (!) where we are told:

The target which has been set for The Royal Borough of Windsor and Maidenhead is to recycle 30% of all household waste collected.”

Our current local recycling target, and the British attitude to rubbish collections generally, strikes me as absurd—every week! I have no idea how to raise awareness of the importance of greater recycling efforts by and amongst fellow Brits. We have local councillors who gained their seats recently, and as far as I can tell, on the basis of belonging to the only party determined to maintain weekly rubbish collections. The reasons given for this stance are even worse than the “rats in our gardens” horror stories: councillors blamed business for excessive packaging, and claimed that is why householders need weekly rubbish collections. What about recycling the packaging, I wonder in amazement? Blame business if you like, but do recycle all you can while you are grumbling to your neighbours, and do vote with your wallets and purses by buying products with less packaging if you do not want to spend your time recycling. Alternatively, pay some kids to recycle wrappings and containers for you 😉

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