ExxonMobil’s position on climate change continues to be misunderstood by some individuals and groups.

January 4, 2008 at 9:48 am | Posted in Actions, America, Climate change, Esso, Europe, ExxonMobil, Misunderstandings, Policies, PR, Public relations, UK, US | 4 Comments

Addressing the Risks of Climate Change: ExxonMobil’s Views and Actions links to the current web page at http://www.exxonmobil.com/Europe-English/Citizen/Eu_VP_climate.asp.  The title of my post is the meta description that appears when googling exxon climate change or viewing the source code for that page.

Why, do you think, would one of the world’s most powerful corporations, being the world’s largest publicly traded company—easily able to afford the high rates charged by the world’s most powerful messaging machine comprising sophisticated and expert professional public communications firms, supported by public policy organisations and policy-relevant scientific research teams, and equipped with the necessary cutting-edge communications tools while being well-versed in advanced techniques of persuasion—have any difficulty whatsoever communicating its position to ‘some individuals and groups’? Let alone have any problem leading the way with positive action to combat climate change (at source, as well as throughout all its dealings with government and businesses right to end-users)?

ExxonMobil advertisement on billboard at LHR 21 November 2007

Well, I am looking forward to reading the next installment of From theWatt – Climate Change Conversations with ExxonMobil, Part 1.

It’s high time for an epiphany.

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4 Comments »

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  1. Presumably, they are misunderstood because they are deliberately trying to be misunderstood. Thats what I’d take from the page you linked to.

  2. Exactly.

  3. Your first sentence would be far more easily understood if you were to break it down into 4 or 5 sentences instead of the complex run-on sentence it is.

  4. Exactly, Jay.


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